Why Recognizing Black History Month is Essential for Event Planners

by Edward Byers

As event planners, we have the unique opportunity—and responsibility—to create inclusive and meaningful experiences for diverse audiences. February, which marks Black History Month, is an important time to reflect on the rich cultural heritage and historical contributions of Black individuals. By recognizing this month, we can help raise awareness, foster inclusion, and celebrate the legacies that have shaped our country.

As event planners, this is an opportunity to deepen our understanding of these contributions while ensuring that we provide spaces for Black voices to be heard and celebrated. For your events, this observance can be woven into your programming in a way that not only honors Black history but also educates, inspires, and connects your audience.

Actions Event Planners Can Take

  1. Curate Diverse Speakers and Performers: Feature Black thought leaders, speakers, or performers who are experts in their fields. Elevating diverse voices enriches the event and fosters broader perspectives.
  2. Highlight Black-Owned Businesses: Work with Black vendors, caterers, and creators to showcase their products and services. Your event can be catered event by Black-owned restaurants or have a marketplace featuring local Black artisans.
  3. Incorporate Education and Awareness: Add educational elements to your event, such as a short history lesson, a documentary screening, or an interactive discussion.
  4. Partner with Local Community Organizations: Collaborate with Black-led organizations in your area to create meaningful programs or outreach activities. This strengthens community ties and ensures authenticity in your event.

Free Meeting Protocol Webinar

Join our free Authenticity in Black Events webinar on February 13, led by Withrow Newell, Instructor of Hospitality and Tourism at University of Montevallo. We will discuss cultural competency in event planning, particularly when it comes to producing meaningful Black events. Earn 1 CE after joining the full hour. Register free here.

Back to News